Pay Per Click Management Fees
Our fees are very competitive, upfront and never shrouded in secrecy:
* £99/month for advertising spend up to £1,000/month (and no vat to pay)
* 10% for advertising spend above £1,000/month
Your monthly investment is a responsibility we take very seriously and we endeavour to make every click count.
Many agencies use a host of automated tools. But as they fall short in areas of intuition and discretion, we prefer to physically optimise your account throughout the day. Undoubtedly this is the very best way to keep our fingers on the pulse of your business.
Pay Per Click management involves careful monitoring and judicious adjustments to:
- Optimal position of keywords
- Keyword match types, adjusting to achieve the best position
- Keyword CPA (cost per acquisition) to ensure profitability
- Keyword /Ad group conversion rates – a possible alert for competitive price changes
- Text Ads, Mobile Ads, Shopping Ads – refining and testing multiple ads for highest click-through-rates
- Bid adjustments to Locations, Demographics, Schedules, Devices , Remarketing lists.
- Site Links, Location, Callout and Message extensions
- Ongoing Adwords Experiments
- Daily budget; are you investing enough, not enough or too much?
On your preference, we schedule daily, weekly or monthly reports showing campaign performance.
You will also receive a monthly Performance Overview with pro-active marketing suggestions.
- Please note that initial setup & ongoing management fees are paid in advance.